MOHAPURUSH KAPURUSH

Film Publicity Campaign

We conducted a 45 day campaign which started a month before the film release involving paid campaigns for Page Likes, Post Promotions & Engagements, Trailer views, contests etc. A standard Film Publicity strategy of bombarding the Target Audience in Film Release locations with digital posters & video content and create a remarketing Audience pool, which was used at the time of release via the Google Display Network ads, bringing them to online Ticket Booking websites.

Mahapurush O Kapurush was a 2013 Indian Bengali comedy drama film directed by Aniket Chattopadhyay & produced by Reliance Entertainment. The star cast included Bratya Basu, Lama Haldar, Dipankar Dey, Tanuka Basu, Locket Chatterjee, Konineeca Banerjee, Biswanath Basu, Ritwick Chakraborty, Rimjhim Mitra & others.

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