United Way Kolkata
Digital Marketing for Event Attendance & Branding
We conducted Digital Campaigns to promote TSK25, India’s Premier 25K Run. In addition to the event promotion via digital posters, we covered photo galleries from the event itself and designed title cards for the fund raisers, fund raising volunteers and participating NGOs.
The City of Joy, Kolkata, got its very first AIMS (Association of International Marathons and Distance Races) accredited distance running event on 28 December 2014 – the Tata Steel Kolkata 25K (TSK25). Title sponsored by Tata Steel and promoted by Procam International, the TSK25 is India’s Premier 25K Run. This Event is conducted under the aegis of West Bengal Amateur Athletic Association, and supported by Kolkata Municipal Corporation and Kolkata Police.