Bigfoot Productions

Bigfoot Productions

Bigfoot Productions

Portfolio Website

Portfolio Website for Bigfoot Productions, a Bangalore-based production company with immense experience in Corporate Films, TVCs & promos. Their portfolio include brands such as Prodigy, Urbana, Amazon, ABB, Centurion University, Saint Gobain, Bajaj, Myntra to name a few.

View Project: bigfootproductions.in

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    Hai Bharat

    Hai Bharat

    Hai Bharat

    Digital Marketing for Event Attendance & Branding

    We conducted a 30 day Facebook and Instagram campaign targeting event attendance & conversions (Ticket Sales) for Hai Bharat, a theatrical production.
    Script by Palash Chaturvedi and Rijita Chatterjee and Direction by Janardan Ghosh.

    The Photographs, shot from live rehearsals & photo shoots, were extremely dynamic and engaging. It was a pleasure working for this production.

    Social Creatives

    hai-bharat-1200X1200
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      Maati

      Maati

      Maati

      Film Publicity Campaign

      We conducted a 90 day campaign which started two months before the film release involving paid campaigns for Page Likes, Post Promotions & Engagements, Trailer views etc. A standard Film Publicity strategy of bombarding the Target Audience in Film Release locations with digital posters & video content and create a remarketing Audience pool, which was used at the time of release via the Google Display Network ads, bringing them to online Ticket Booking websites.

      Maati was a 2018 Indian Bengali drama film, directed by Leena Gangopadhyay and Saibal Banerjee. Starring Paoli Dam, Adil Hussain, Aporajita Addhya, Sabitri Chatterjee, Monami Ghosh & others.

      Credits: Film Publicity poster designs by GrinningTree

      Social Posts & Communication Routes

      Quotes from Past Films

      This communication route was based on memorable dialogs from famous films by film maker Ritwik Ghatak, which dwelt on the subject of Bengal Partition, which was a conceptual corner-stone for Maati.

      Maati old quote 1 JPG
      Maati old quote 7 JPG
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      Maati old quote 3 JPG

      Dialogs from Maati

      Created with similar visual treatment, these social posts, using dialogs from Maati, were meant to connect the audience with the conceptual corner stone of Bengal Partition, and its relevance to the film.

      Maati film dialogue 4
      Maati film dialogue 5
      Maati film dialogue 1

      Facebook Covers & Countdowns

      Facebook changed cover photo dimensions. Naturally, we had to adjust.

      countdown-3days
      countdown-2days
      countdown-1day
      Maati-cover-fb3
      Maati-cover-fb2
      Maati-cover-fb1

      Instagram & Facebook Posts

      release-date-poster-launch
      Maati character one liner colour done jamil v1
      1.5lac-trailer-views
      Maati character one liner colour done jinia v1
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      Maati character one liner colour done kumudini v1
      post-1200X1200-s
      Maati character one liner colour done amina v2
      Maati character one liner colour done meghla v1
      Maati character one liner colour done satyabrata v1

      Google Display Campaign Ads

      Yep… we like quantifiable conversions. We created a remarketing Audience pool, from our YouTube Video Trailer campaign, and targeted this audience at the time of release via the Google Display Network ads, bringing them to online Ticket Booking websites.

      Google-Ad-970X90-cine
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      Google-Ad-250X250-cine2
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        Kingdom of Clay Subjects

        Kingdom of Clay Subjects

        Kingdom of Clay Subjects

        Film Publicity Campaign

        Our first digital publicity campaign crossing into the borders of Bangladesh. We conducted a 30 day campaign which started 20 days before the film release involving paid campaigns for Page Likes, Post Promotions & Engagements and Film Trailer views.

        “Kingdom of Clay Subjects experiments with Bangladeshi cinematic conventions and breaks them in a subtle way.” – Bijon Imtiaz (Writer, Director). Kingdom of Clay Subjects is the first Bangladeshi film to entirely depend on production sound instead of dubbing. Among an esteemed list of Festival participations, the film won the Best Film Award at the 7th Chicago South Asian Film Festival in October 2016. The film released in Dhaka & Rajshahi, Bangladesh on 23rd March 2018.

        Social Creatives

        1200x628 Promotion-2
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        Chinmoyee-Gupta
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        Mahmudur-Anindo
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        Facebook Cover Video

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          Epitome Production

          Epitome Production

          Epitome Production, Mumbai

          Portfolio Website

          Portfolio Website for Epitome Production, a Mumbai-based production company with 14 years of experience & expertise in the advertising & production industry. During this journey, Epitome Production has worked with domestic and international brands such as Louis Vuitton, Bergdorf Goodman, Dior, Hermes, Vogue Eyewear, Condenast, Tatler, ITC, Hindustan Unilever Ltd, Vogue India, Vogue Milano… to name a few.

          View Project: epitomeproduction.com

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            Mojo Productions

            Mojo Productions

            Mojo Productions Pvt. Ltd, Kolkata

            Film & Television Production Portfolio Website

            A Film & Television Production Portfolio Website for Mojo Productions, a media company that has proved itself as a niche player of small budget, independent films in the Indian/regional Bengali market. Mojo Production’s releases include hit films such as “The Bong Connection” (English/Bengali 2007), “Via Darjeeling” (Hindi-2008), “Brakefail” (Bengali – 2009), “033” (Bengali) & “Shukno Lonka” (Bengali – 2010) , “Bhooter Bhobishyot” (Bengali – 2012) and “Maach, Mishti ‘n More” (English/Bengali).

            View Project: mojoproductions.in

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              Dag Creative Media

              Dag Creative Media

              Dag Creative Media, Kolkata

              Film & Television Production Portfolio Website

              A Film & Television Production Portfolio Website for DagCmedia (Dag Creative Media), a FILM Production House which had its inception in 2010 with the release of AnjanDutt’s ‘Ranjana Ami ArAshbona’. Since then DC Media has produced acclaimed & awarded films such as Bedroom, AbarByomkesh, Jaatishwar and Chotushkone. Apart from Films, the company also ventured into television series, Music Album Production & experimentation with alternative media.

              This website is currently Offline!

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                Ranjana Aami Aar Ashbo Na

                Ranjana Aami Aar Ashbo Na

                RANJANA AAMI AAR
                ASHBO NA

                Flash Website for a Feature Film

                A Flash website for a feature film, a rock musical, acted and directed by Anjan Dutt in 2011. These film websites had a short life span, and user visits in most cases would be NIL from the second month after the film release. The website obviously contained nifty animations and effects and multimedia content for Film Cast, Synopsis, About Director’s Press Coverage, Release Info, Audio previews & Video Trailers.

                Note: This technology was intended for desktop-only views and does not work in mobiles/tablets. It is deprecated & we DO NOT recommend this technology for any website project anymore.

                View Project: This project is currently offline!

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                  Koyekti Meyer Golpo

                  Koyekti Meyer Golpo

                  KOYEKTI MEYER GOLPO

                  Flash Website for a Feature Film

                  A Flash website for a feature film, an urban youth story of a few girls in Kolkata backdrop, directed by Subrata Sen in 2012. These film websites had a short life span, and user visits in most cases would be NIL from the second month after the film release. These websites often had substantial loading times due to the use of multimedia content for Film Cast, Synopsis, About Director’s Press Coverage, Release Info, Audio previews & Video Trailers.

                  Note: This technology was intended for desktop-only views and does not work in mobiles/tablets. It is deprecated & we DO NOT recommend this technology for any website project anymore.

                  View Project: This project is currently offline!

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                    Hemlock Society

                    Hemlock Society

                    HEMLOCK SOCIETY

                    Flash Website for a Feature Film

                    A Flash website for a feature film, a story about life, death and love and directed by Srijit Mukherjee in 2012. These film websites had a short life span, and user visits in most cases would be NIL from the second month after the film release. The website obviously contained nifty animations and effects and multimedia content for Film Cast, Synopsis, About Director’s Press Coverage, Release Info, Audio previews & Video Trailers.

                    Note: This technology was intended for desktop-only views and does not work in mobiles/tablets. It is deprecated & we DO NOT recommend this technology for any website project anymore.

                    View Project: This project is currently offline!

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                      Bedroom

                      Bedroom

                      BEDROOM

                      Flash Website for a Feature Film

                      A Flash website for a feature film, a 2012 Indian Bengali drama film directed by Mainak Bhaumik. Bedroom starring Abir Chatterjee, Rudranil Ghosh, Ushasie, Parno Mitra, Paoli Dam, Rahul, Tanushree, Anubroto Basu & others. These film websites had a short life span, and user visits in most cases would be NIL from the second month after the film release. These websites often had substantial loading times due to the use of multimedia content for Film Cast, Synopsis, About Director’s Press Coverage, Release Info, Audio previews & Video Trailers.

                      Note: This technology was intended for desktop-only views and does not work in mobiles/tablets. It is deprecated & we DO NOT recommend this technology for any website project anymore.

                      View Project: This project is currently offline!

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                        Nasbandi

                        Nasbandi

                        Nasbandi

                        Digital Marketing for Event Attendance & Branding

                        We conducted two 30 day Facebook campaigns targeting event attendance & conversions (Ticket Sales) for Nasbandi, a theatrical production written by Rijita Chatterjee and Design & Direction by Saurav Das.

                        The Photographs, shot from live rehearsals & past shows, were extremely dynamic and engaging. It was a pleasure working for this production.

                        Social Creatives

                        nasbandi post 04
                        hilight Post 09
                        Likes ad 04
                        Likes ad 03
                        Event-Ad
                        hilight Post 07
                        nasbandi post 09
                        nasbandi post 08
                        nasbandi post 07
                        nasbandi post 03
                        event 02
                        hilight Post 01
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                          MohaPurush Kapurush

                          MohaPurush Kapurush

                          MOHAPURUSH KAPURUSH

                          Film Publicity Campaign

                          We conducted a 45 day campaign which started a month before the film release involving paid campaigns for Page Likes, Post Promotions & Engagements, Trailer views, contests etc. A standard Film Publicity strategy of bombarding the Target Audience in Film Release locations with digital posters & video content and create a remarketing Audience pool, which was used at the time of release via the Google Display Network ads, bringing them to online Ticket Booking websites.

                          Mahapurush O Kapurush was a 2013 Indian Bengali comedy drama film directed by Aniket Chattopadhyay & produced by Reliance Entertainment. The star cast included Bratya Basu, Lama Haldar, Dipankar Dey, Tanuka Basu, Locket Chatterjee, Konineeca Banerjee, Biswanath Basu, Ritwick Chakraborty, Rimjhim Mitra & others.

                          Social Creatives

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                          15000
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                          recheduled
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                          MOK Case study
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                          Audio CD Giveaway
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                            Jatishwar

                            Jatishwar

                            Jatishwar

                            Film Publicity Campaign

                            We conducted a 45 day campaign which started a month before the film release involving paid campaigns for Page Likes, Post Promotions & Engagements, Trailer views, contests etc. A standard Film Publicity strategy of bombarding the Target Audience in Film Release locations with digital posters & video content and create a remarketing Audience pool, which was used at the time of release via the Google Display Network ads, bringing them to online Ticket Booking websites.

                            Jatishwar was a Bengali musical drama film directed by Srijit Mukherji, starring Prosenjit Chatterjee, Jisshu Sengupta and Swastika Mukherjee, which released i January 2014.

                            Social Creatives

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                            Jatishwar Cover 04
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                            Music Launch Jatishwar today05
                            All in one countdown 09
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                            Jatishwar dual chrct
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                            all in one cover
                            countdown single 08
                            Jatiswar Events Hilight 01
                            countdown single cover today
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                              Ganesh Talkies

                              Ganesh Talkies

                              Ganesh Talkies

                              Film Publicity Campaign

                              We conducted a 45 day campaign which started a month before the film release involving paid campaigns for Page Likes, Post Pomotions & Engagements, Trailer views, contests etc.

                              Ganesh Talkies was a wedding film with a twist layered with romance, comedy and satire directed by Anjan Dutt, which released in June 2013. The star cast included Chandan Roy Sanyal, Raima Sen, Rajesh Sharma, Biswajit Chakraborty, Konineeca Bannerjee, Taranga Sarkar, Pallavi Chatterjee, Rita Koiral.

                              Credits: Film Publicity poster designs by GrinningTree

                              Social Creatives

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                              GaneshTalkies Case study
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                                Bheetu

                                Bheetu

                                Bheetu

                                Film Publicity Campaign

                                Perhaps our best executed Digital Publicity Campaign for a Film, and we use this as a show case often. This project featured a complete end-to-end publicity plan for a film involving the Film trailer launch, Cast & Storyline planned reveals, Trailer publicity on YouTube and Digital Remarketing to target a captive audience and funneling them towards online conversion tools (Ticket booking sites). Video reviews from the audience and intensive copyright monitoring & protection on YouTube (illegal pirated uploads) topped this project.

                                Credits: Film Publicity poster designs by GrinningTree

                                Case Study

                                Social Communication Design & Advertisement Planning for Maximizing Reach for Film Publicity Communication to relevant digital platforms

                                Social Media Propagation

                                We used Facebook, Twitter, YouTube, Google Display Network & Instagram to create a connected audience pool with suitable interests as per the Film Genre, Star Cast and Marketing Strategy.

                                Digital Marketing & Media Planning

                                We used paid promotions for reaching the Film Communications to the relevant audience in most lucrative channels, in sync with planned Film Release Locations for maximizing revenue.

                                Creative Design

                                We implemented well designed Social Media Assets (Posts, Cover Photos etc) targeted towards enticing users to view the Social Assets & Communications in detail & perform expected actions such as Share, Like, Engage, Remember etc. The communications were planned according to the Target Audience for the Film Genre & in visual sync with the O¬ffline Film Publicity Design Agency – GrinningTree.

                                Timed & Planned Communications

                                We adapted the Social Media Assets & Communications in sync Film Storyline and planned the disclosure of the Story in consultation with the director, Mr. Utsav Mukherjee.

                                Technical Knowhow

                                We fully utilized our strengths of well researched & updated technical knowledge of Social & Web Advertising & Content Platforms, Creative & Sensor guidelines, Re-marketing, text limitations etc.

                                Copyright Protection

                                We Monitored the internet daily for illegal uploads of pirated Film Content on YouTube or other platforms and performed Copyright Strikes & DMCA take-down notices for 127 illegal uploads, during the 1st two months of the film release.

                                Revenue Generation

                                We strategized and implement digital revenue generation on YouTube Monetization Platform for the Film Trailers & Music Videos. Additionally, we used pay-per-view & subscription distribution systems suh as BongFlix for Full Film Revenue Generation, in sync with the Film Director/Producers plans.

                                Social Creatives

                                Release Year : 2015

                                Director : Utsav Mukherjee

                                Produced By : Raw Stock Motion Pictures & Aadidev Motion Pictures

                                Youtube Video Thumbnails

                                Release Date Countdown

                                Unforgettable Dialogues

                                Music Launch Announcements

                                Radio Partner Announcements

                                Television & Radio Partner Announcements

                                Social Media Posts

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                                  Ashbo Arek Din

                                  Ashbo Arek Din

                                  Ashbo Arek Din

                                  Film Publicity Campaign

                                  Any Digital Campaign for a Feature Film aims to create engagement, awareness & buzz about the film, it’s release date and associated events such as contests, music launch, trailer launch etc. The marketing campaign can help in getting the audience in the movie halls in the first weekend. After that, it’s completely the word-of-mouth feedback which takes over. No amount of Social Media spend can help if the audience does not like the film.

                                  Ashbo Arek Din was a Bengali Film written and produced by Kalyan Bose and directed by Abhijit Dasgupta. The film released in 2012 starring Roopa Ganguly, Abir Chatterjee, Swastika Mukherjee, Gaurav Chakrabarty, Ridhima Ghosh, Aloknanda Roy, Arindam Sil and others.

                                  Credits: Film Publicity poster designs by GrinningTree

                                  Social Creatives

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                                    Aborto

                                    Aborto

                                    Aborto

                                    Film Publicity Campaign

                                    Our very first Digital Marketing project, way back in 2013! Back in those days, the Facebook Advertising platform itself was in its nascent stage, with Ad Creatives (Page Like Ads) limited to 100px X 72px dimensions, to be shown in ONLY the right side bar on desktops! Yes… No Mobile… Yet! These were really tiny, with the immense expectation of intruding into people’s attention to try and get them to react. This is how the some of the ads looked in actual size.

                                    Aborto was a Bengali film released on 1 March 2013 and directed by Arindam Sil in his directorial debut, starring Jaya Ahsan, Tota Roy Chowdhury, Resshmi Ghosh, Abir Chatterjee, Kaushik Ganguly, Saswata Chatterjee, Ritwik Chakraborty, Barun Chanda, Locket Chatterjee.

                                    The film was produced by Globsyn Media Ventures presentation in association with CineMine Entertainment Pvt Ltd and Maple Productions.

                                    Credits: Film Publicity poster designs by GrinningTree

                                    Social Creatives

                                    Aborto-Layout-A-CoverPhoto1
                                    kaushik
                                    Tota
                                    Jaya
                                    Aborto-Layout-A-CoverPhoto1a
                                    Aborto-Premiere-Show
                                    Abir
                                    saswata
                                    page-post-ad01
                                    Show-Timings
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                                    Show-Timings-2
                                    Aborto Case study
                                    page-post-ad02
                                    resshmi
                                    Aborto-caller-tunes
                                    siddhartha
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                                      Abar Byomkesh

                                      Abar Byomkesh

                                      Abar Byomkesh

                                      Flash Website for a Feature Film

                                      A Flash website for a feature film, an Indian detective film about Bengali fictional detective Byomkesh Bakshi which was directed by Anjan Dutt and released on March 2012. These film websites had a short life span, and user visits in most cases would be NIL from the second month after the film release. These websites often had substantial loading times due to the use of multimedia content for Film Cast, Synopsis, About Director’s Press Coverage, Release Info, Audio previews & Video Trailers.

                                      Note: This technology was intended for desktop-only views and does not work in mobiles/tablets. It is deprecated & we DO NOT recommend this technology for any website project anymore.

                                      View Project: This project is currently offline!

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